Business

  • Business

    Towards better Facebook advertising

    There has been some debate in social media marketing circles about the power of Facebook advertising. Some people have doubted the effectiveness of advertising on the social media giant. However, even these sceptics cannot ignore the large audiences on Facebook.…

  • Business

    Mobile design is a priority

    In February 2012, an expert mentioned a report that said less than 10 per cent of sites were prepared for the mobile revolution. There had been an improvement from late 2010 when a survey found that mobile preparedness was at…

  • Business

    Affordable optimisation for small firms

    Using cheap SEO has sometimes been thought to be a poor tactic. The idea that you get what you pay for has had staying power. However, if a company gets assistance from an affordable company with the right level of…

  • Business

    Link warnings and link penalties

    In recent months, there has been some controversy about acceptable link building practices. Some parts of the SEO community have been confused by what Google has been doing. The Panda and Penguin updates have helped Google in their fight against…